ISLAMABAD, : A spokesman of the Engineering

Development Board (EDB) on Monday said the automobiles market has great potential to grow if the Original Equipment Manufacturers (OEMs) assemble cost effective and fuel efficient cars for the middle class.

The spokesman in a statement took strong exception to the standpoint of car assemblers that imports were a major factor affecting the local market.

He said that the three Japanese car assemblers, who share a market of 130,000 cars, regularly blame low volumes as a main stumbling block impeding further indigenization of critical parts and their efforts to give relief to the helpless consumers by way of rationalizing cars prices.

Referring to present system of sale, he added that a buyer deposits full amount for the car in a company’s account (inclusive of all taxes, duties, levies and even the duties to be paid for import of CKD) at the time of booking but he is made to wait for three to six months to get a new car.

Statistics supposed to be available with the OEMs would indicate increasing number of buyers waiting in line to get their cars on priority, but usually end up paying a premium called ‘on money’ ranging from Rs 30,000 to 100,000 to the dealers.

If such is the demand position of cars in Pakistan then why the cars assemblers make the buyers wait for such long periods leaving them no choice but to resort to imported cars.

This despite the fact that sufficient capacities exist with the OEMs to cater to consumer needs well within justifiable time.

The spokesman added that a careful look at the profits of OEMs would show a sizable amount that fattens their account books comes from interest income. This profit is generated and probably invested by the OEMs from the money of helpless buyers who are made to wait for months for their cars to be delivered.

Having low volumes means non-viability of indigenizing critical parts thus making transfer of technology a far cry, paving way for import of CKD and parts thereby enabling vendor industries of the exporting countries to flourish and making a huge dent on the ability of local vendor industries to indigenize and grow, he said.

Analyzing the situation he described that another factor hurting Pakistan’s auto sector in general and the vendor industry in particular is that cars declared unfit in Japan coupled with cut and welded vehicles (scrapped) find their way into Pakistan’s market thus making it a junkyard of unwanted and environmentally hazardous vehicles.  He said that it is essential that these vehicles are scrapped and not allowed to be exported to country like Pakistan where its budding vendor industry is already bearing the brunt of low volumes.

It is important to clarify here that Pakistan’s government has allowed import of used cars up to five years old only under the gift and baggage transfer schemes in its bid to make cheaper cars available to some extent. He further said, instead of visualizing the energy situation in Pakistan and defining a roadmap for developing fuel efficient cars for consumers, the world renowned OEMs operating in Pakistan resorted to CNG fitted cars which actually are not technically designed for CNG in the first place thereby making the already expensive cars costlier by at least Rs 60,000 for the consumers and making the engines of their cars prone to rapid deterioration.

He predicted that the Pakistan’s automobiles market has great potential to grow by all counts only if the OEMs wholeheartedly strive to make cost effective and fuel efficient cars for a growing middle class segment.

It is high time for the OEMs to sense the pulse of Pakistan’s market by offering different variants and a right of choice to the consumers, if they are sincere to Pakistan’s auto sector development and growth, otherwise the market forces will not wait for too long to take their own natural course.