Lahore - Chief Executive of the Trade Development Authority of Pakistan (TDAP) S.M. Muneer on Monday gave a well designed and well tailored recipe to enhance exports in the quickest way saying that exports cannot get a jumpstart until the issues of energy shortage and stuck-up refunds worth billions of rupees are resolved.

He said that the Authority has worked out strategy to increase exports as Pakistan has the potential to win the global market.

He was speaking at the Lahore Chamber of Commerce & Industry. The LCCI President Ijaz A. Mumtaz presented the address of welcome while former LCCI Presidents Iftikhar Ali Malik and Syed Mohsin Raza Bukhari and Executive Committee Members also spoke on the occasion.

He said that TDAP has organized around 118 exhibitions in a short span of time while the trade delegations are being supported to the maximum.

S.M. Muneer said that presently the TDAP is working on creating awareness among the businessmen about right market places in the world.

He said the TDAP is a facilitator and would extend maximum facilitation to the entrepreneurs who are the torchbearers and need all the encouragement.

He said that the government is quite alive to the issues and challenges being faced by the business community and taking necessary measures to overcome these problems.

To a question, S.M. Muneer said that expansion of tax net is need of the hour as it would not only bring progress and prosperity

Former LCCI President Iftikhar Ali Malik said that all efforts are being made to win facilitation for small traders. He said that the interest of business community would be safeguarded at every cost.

Iftikhar Malik said that a lot was said upon getting duty free access to EU market after being awarded GSP plus status by EU Commission. He said that it was estimated that this scheme would enable Pakistan to export additional products worth over USD dollar 1 billion but we have yet to witness its actual benefits.

He quoted that as soon as GSP plus status was given to Pakistan, the Indian government announced certain incentives for their textiles exporters so that they could wipe out the edge available to Pakistan due to this scheme. They did succeed in their planning. He said that TDAP should have acted proactively while proposing the government to take required steps.  He stressed the need for measures to increase Pakistan exports under this scheme.

Iftikhar Malik said that there should be regular interaction among the TDAP and leading chambers of the country. He urged the senior officials of TDAP to visit chambers on regular basis in order to assist them in the planning of international delegations and exhibitions.

Speaking on the occasion, the LCCI President Ijaz A. Mumtaz stressed the need for market and product diversification to give a jumpstart to the declining exports.

Ijaz A. Mumtaz suggested that TDAP should focus on exploring the new markets for Pakistan especially for value added items. It is high time to diversify our products and export markets. About 49% of Pakistan’s exports regularly find their way to just six countries from the last few years.

He said that majority of the high-flying fairs and exhibitions are organized in Karachi. TDAP Lahore office should also be actively engaged in organizing events in EXPO Center Lahore. He also sought the TDAP support for the LCCI international delegations for exploring new markets.