Looking at social media websites, mainstream media channels and cultural events, one can hardly miss the development on the cultural front of Pakistan. Cultural renaissance is on its way in the country. Development is gradual but certain. The remarkable contribution in this revival is made by Pakistani Fashion Industry which is not only celebrating the ancient art of the land but is also fusing it with the modern emerging trends. So on one hand the industry is celebrating the traditional crafts whereas on the other hand they are adapting Pakistani fashion to international style.

Designer mania has not only brought competitive variants of casual and formal wear but the bridal outfits too have seen a wide range of colours, cuts and designs. So the good news is if you cherish being a traditional bride, then Nomi Ansari has intricate work on conventional red lehngas, gowns and shirts. If you prefer lighter tones then Faraz Manan’s collection will definitely appeal you. Kuki Conceps’ gota work along with diamantes is a fusion of tradition with trend. The wedding gowns of Tbassum Mughal are formal and trendy. HSY knows how to adapt white to the Eastern weddings. Deepak Perwani has Ottoman flavor for Pakistani brides to make them feel extravagant. Adding to it, you can use numerous colours in your bridal outfit or you can also keep it simple.

Previous week saw the celebration of bridal tradition with the fusion of as numerous colours and cuts as one can imagine at Karachi Expo Centre. Models played brides and grooms to showcase a wide range of collection by the designers. The bridal gala was managed by HUM Network Ltd. in collaboration with Pantene.

Day 1

Three day fashion show started with the display of collection by Amir Adnan. His collection was inspired by ‘historic devotional poetry of Amir Khusro, in the honour of Hazrat Ali's noble memory and praising his bravery in the face of injustice and falsehood.’ Celebrating Amir Khusro is definitely a noble ideas but as much it appears to be a feast for ears to hear this, it did not do the same for the eyes. The colothes would have done fine if they were not showcased on the opening ceremony of Bridal Couture Week. The lines were simple with range of kurtas, pyjamas, shalwars, vests, short jackets, and of course, sherwanis. Dominant colours were khaak (khaaki), sabz (green), lahoo (red), dhaath (metals), mashq (old leather) and moonga (coral). However, extraordinarily appealing theme was not unusually executed.

Sana Abbas’s collection used traditional chiffons and jamawar with en vogue cuts. All that was new in her collection was the unconventional combinations of white and orange. The main dress worn by the showstopper, however, did exceptionally well.

Zainab Chottani’s Shehnai focused on traditional weddings, celebrating conventional outfit with usual cuts.

The collection of Zahid Khan of Kuki Concepts was much sought relief. The collection Bidai made the use of gota with mesmerizing colour combinations. It was at once fresh and conventional.

Tena Durrani used wide range of fabric and colour. The collection reflected well on the designer. The metallic blue and turquoise and combinations of pink with red and white with gold and copper dazzled the audiences.

What can beat the traditional red when it comes to Pakistani Bridal wear? Well, nothing. Nomi Ansari knows that. His collection ISHQ reflected well on his brand as international luxury. Traditional red with touch of intricate embroidery and minimal use of other colours made the designer carry the day.

Day 2

The Day 2 started with the collection of Zaheer Abbas. The collection Jashan-e-Jannan personified real festivity and elegance and did complete justice to the name. Royal blue, mehndi green and majestic reds are total in for this bridal season owing to such collections.

Like Abbas, Somal Halepoto displayed her debut collection from her brand “Ronak.” The collection used intricate embellishments and bright unconventional colour combinations to come up with funky yet traditional bridal wear.

“Reflections” by Uzma Babar was the next collection to follow.  The collection was based on the five main ceremonies -- from mayoon to valima which reflect the ‘Big Fat Weddings’ of Pakistan.

Rani Emaan concluded the First Act of Day 2 with “Jewel of the Nile”. With hues of reds, maroons, gold, corals, greens and nudes and with very intricate but detailed embellishments, the collection was remarkable. The flamboyant cuts gave majestic look to the collection.

The hair and makeup show by “Sabs the Salon” was followed by the much anticipated showcase of “Power House of Fashion”, which included stalwarts of the fashion industry such as Ali Xeeshan, Khadijah Shah, Kamiar Rokni, Nickie Nina, Sana Safinaz, Shamaeel Ansari and Umar Sayeed. Ali Xeeshan opened the show with his characteristic lavishness and drama.

Elan lived up to its reputation by bringing out elegant collection. It was followed by The House of Kamiar Rokni led by Kamiar Rokni, Tia Noon and Rehan Bashir. The internationally acclaimed designer duo Nickie Nina was next to follow. They presented their designs with a variety of luxury fabrics, innovatively fusing different textures and aesthetically pleasing colour scheming.

Queens of haute couture in Pakistan, Sana Safinaz presented their contemporary designs with sleek and streamlined cuts. Umar Sayeed’s creations comprised of luxurious details such as hand beading and dazzling craftsmanship.

Shamaeel Ansari played with elements and imagination to weave vibrant tapestries of colours and textures.

Based on floral and geometric patterns, Yasmin Zaman celebrated Central Asian aesthetics.

Day 2 concluded with the showcasing of “Istanbul” collection by Faraz Manan. A beautiful blend of orient and occident with elaborated embroidery and a variety of cuts, the ready to wear collection used regal hues.

Day 3

The final day of PBCW 2014 kicked off with the showcasing of “The Kothari Parade II” by Nida Azwer. Her use of blues, reds, copper and gold helped elaborating her love for sub continental culture and history.

Mifrah unveiled contemporary gowns and traditional bridal outfits. Nauman Afreen used lavishly embodied shirts with plain lehngas. Sherwanis were gracefully stitched and. His unconventional coats for men with green, orange and magenta are especially ready to revolutionize mehndi wear for men.

Tabassum Mughal Haute Couture was titled “Floral Tapestries/ Embroidered Dreams.” Inspired by nature and having a touch of Middle Eastern and Western culture, the designs presented artistic representations of vases and urns filled with aromatic blooming flowers. Soft, sheer fabrics including lace, net and chiffon were juxtaposed with rich elements such as pure silk and velvet in three distinct  palettes: ivory and gold; gradient tonal ombré, and rich and regal hues such as deep ruby-red, effervescent emerald green and claret.

With regality in trend, the Kings of Fashion Industry, Deepak Perwani and HSY, came up with true royal colours. Net, tulle, organza, silk, chamois, digital, screen, hand-work and exquisite block prints defined the mood of Deepak Perwani’s collection.

Asifa Nabeel’s collection was titled “NOOR-E-KUAAR” followed the theme of celebrating tradition in trendy way.

Following the performance by Noor, The choreographer and designer extraordinaire, HSY dazzled the audiences with his unique, edgy and chic “Orchid” Collection. The Orchid Collection derived its inspiration from the radiant bloom and created a captivating harmony of fuschia, purple and pink undertones combined with intricate embroideries and fabric textures. The clever layering was inspired by the beauty of nature. The finale closed in a grand and dramatic style with brilliant choreography and huge round of applause from the audience.

Pakistani Fashion Industry is still evolving. Originality is not in abundance but passion is overwhelming. The way designers are fusing East with West and contemporary with ancient is worth praising. Pakistani Fashion has already conquered the home ground and soon they will be a force to reckon with at international level. The best part is when these designers reach the zenith of their profession at global level, they will be celebrating the centuries old arts, patterns and traditions of our land.