LAHORE - The pioneering Pakistan Fashion Design Council [PFDC] and L’Oréal Paris, the world’s leading beauty brand, presented Day-2 of the fifth consecutive PFDC L’Oréal Paris Bridal Week 2015 – a platform that endeavors to define and present contemporary and traditional Pakistani Bridal fashion, while fusing hair and makeup trends to create looks for the upcoming bridal season of 2015-2016.

The second day of #PLBW2015 opened with bridal showcases by Sana Safinaz, followed by Fahad Hussayn, Nickie Nina, Misha Lakhani, PFDC Introduces New Bridal Designers featuring SUFFUSE by Sana Yasir and MAHGUL and The House of Kamiar Rokni as summarized below. Make-up and hair styling for Day-2 of PFDC L’Oréal Paris Bridal Week 2015 was done by the creative team at Nabila’s with male models styled by NGENTS.

This year, the PFDC L’Oréal Paris team also aims to redefine both bridal hair and make-up. In addition to this, L’Oréal Paris exclusively previewed their latest innovation in digital beauty and augmented reality: Makeup Genius. The global smartphone application, Makeup Genius, acts as a virtual mirror allowing users to test products and recreate looks using their smartphones or tablets. L’Oréal Paris also published their signature newsletters showcasing looks created by the PLBW make-up teams using L’Oréal Makeup Designer Paris products.

In continuation of their support for the platform Bank Alfalah as the Official Banking Partners and patrons of the rising talent showcase, Bank Alfalah along with Samsung, Marina Homes, Amrapali and Shoe Planet also hosted custom-designed VIP lounges at the event.

PFDC inaugurated a new segment this Bridal Week: PFDC Introduces: New Bridal Designers. An independent and organic extension of the rising talent showcase. As the name suggests, the new bridal designer platform showcases the work of those designers selected, edited and groomed by the PFDC, who have been in active retail and business in bridal design for up to 2 years. This segment featured: Suffuse by Sana Yasir and MAHGUL – both brands showcased capsule bridal collections for this segment.

MAGHUL presented an A/W’15 bridal collection titled “Vivante”. In terms of the collection inspiration, Vivante visits Mahgul Rashid’s fine artist aesthetic whereby the collections’ embellishments and patterns were inspired heavily by aerial views of architecture and stark elevation drawings - merging these motifs with more organic studies of still life such as floral vases and fruits to create a contrast and juxtaposition in the visual story and narrative being told on the garment Trends highlighted included sculptural 3D embellishments, the presentation of the utilitarian cargo pant and the oversized armhole, typically characterized as casual wear, now reinterpreted as wedding wear, origami accessory influences and the designers’ revamping of the way in which a dupatta can be worn and draped. Indian jewelers Vasundhara in Pakistan collaborated with MAGHUL for the jewelry for this showcase.

Nickie Nina : The next designer label to follow was Nickie Nina which showcased a bridal collection titled “Neh Shikar”. The collection drew inspiration from nature and preservation of wild life and encourages the idea of a nature-loving environment. This collection took a strong stance against the hunting of animals, and encapsulating Nature and wild life — which have always been an integral part of the fashion industry. ‘Neh Shikar’ took nature as a piece of art, something that shouldn’t be harmed or disturbed but appreciated in its living existence. It also took inspiration from the traditions of our culture, making use of classic cuts from the Rajput era but with a modern spin. ‘Neh Shikar’ incorporated the signature style of Nickie Nina, the versatility of which weaves into the workmanship. A vast range of techniques, fabrics and colours were all aligned in form of a dialogue. Silk, jamawar, organza and velvets were joined with thread and zardozi to depict picturesque scenery from the natural habitats.

  Nickie Nina has used traditional techniques such as zanjeera work, balochi taankas and resham work, fused with modern techniques like crystal work. This amalgamation of traditional with the modern was also seen in the colour palette, where conventional reds and maroons along with a range of modern pastels had been used. TV personality Mira Sethi participated in the designer’s showcase as a showstopper.

Fahad Hussayn

Following Sana Safinaz, Fahad Hussayn presented a bridal collection titled “Matam - Novelty Couture”. The collection featured exclusive novelty couture wedding creations for both men & women. The showcase featured an exclusive custom track built in association with singer Ali Sethi & the music has been produced by Saad Sultan. Matam; the mourning & the intensity related to the notion itself portrayed into a dramatic riot of colour and craftsmanship from the imaginarium of Fahad Hussayn Couture. The collection itself revolved around the anarchy at weddings and how they have evolved into a national sport. The visualization and design inspiration was derived from Chiniot from its world renowned craft for wooden carvings, murals & architecture to its meticulously woven history with Iran and its influences on the evolution of this craft. The collection featured signature silk thread embroideries and interlaced with delicate handiwork of exquisite craftsmen.

on custom delicate nets organza, tissue, chiffon and a unique knitted metal thread fabric that was specially prepped for this collection alongside their signature Print Museum creations. The cut was classic and minimal with a variety of lengths & layers.

Sana Safinaz

Day-2 of PFDC L’Oréal Paris Bridal Week 2015 was opened by the designer duo Sana Safinaz who showcased a collection of bridal ensembles titled “France Lesage”. The inspiration behind France Lesage was drawn from the journey of discovery with surface treatments and embellishments that have been used on this collection. The silhouettes and cuts were inspired by the classic elegance of a bygone era, twisted to meet the modernity of the ever evolving Pakistani woman. The focus was on the overall silhouette that has been updated and kept on trend with the addition of peplum cuts and long jackets. A lot of attention was given on fine couture tailoring because this kind of an innovative design philosophy combined with an understated and timeless elegance, a Sana Safinaz bride is truly distinctive.

Sana Yasir

Suffuse by Sana Yasir’s bridal collection for PFDC L’Oréal Paris Bridal Week 2015 was titled “Falaknuma”- after the exquisite Falaknuma Palace in Hyderabad, India. The collection depicts the personification of a woman with noble lineage and heritage going back to the royal sub-continent who is very fond of her family heirlooms and stories from glorious days of the past and is raised and bred in the modern world so her style is amalgamation of the classic details with modern with modern edge of cuts and styling. The references and motifs were inspired from the “Taj Falaknuma Palace” and featured exquisite Italian baroque and sub-continental architecture and interior.